RESOURCES FOR NOMINEE FINALISTS
Congratulations!
You are a FINALIST nominee in the 2022 OHbaby! Awards. New Zealand parents have spoken and your product or service has been nominated and is a FINALIST - recognised as one of the best in its category!
Please download and read the Finalists Info Pack and Resources here:
OHbaby! is a trusted name in the New Zealand pregnancy and parenting industry, recognised for our commitment to quality. For 21 years now, New Zealand parents have turned to OHbaby! for information, ideas, encouragement, and support in making their families’ most important decisions. The OHbaby! Awards have been developed to recognise, promote and celebrate the high quality of products and services in the New Zealand pregnancy and parenting industry. The awards are now a biennial fixture on the OHbaby! calendar.
The 2022 OHbaby! Awards, acknowledges and celebrates the best products and services in the New Zealand pregnancy and parenting industry. OHbaby! is a respected resource for information on all things related to pregnancy and parenting, and as New Zealand’s largest independent pregnancy and parenting brand, we have an influential, intelligent audience and participant numbers required to achieve a respectable, significant result.
By placing the OHbaby! award winning logo on your website, in your advertising, in store, and on your products and packaging, your product or service can receive the benefit of endorsement by a trusted New Zealand brand loved by Kiwi parents. The OHbaby! Awards logo carries the positive votes of thousands of New Zealand parents who know your product or service and believe it to be the best on the market.
New parents are introduced to the pregnancy and parenting industry every year, which makes it extremely important for you to constantly advertise and promote your product or service to the market. The OHbaby! Awards logo holds significant influence for first-time-parents and consumers making important purchasing decisions, as it gives your product or service prominence and credibility.
An OHbaby! Award is an important and prestigious award to receive and be proud of.
We are currently in the VOTING stage of the awards. The New Zealand public have nominated their favourites in eight categories (see below). Voting launches 8th August 2022 and will close on 30th September. The votes will be counted and winning announcements will follow on 14th October.
Voting
Voting commences on the 8th August 2022 at https://ohba.by/vote22. As a nominee, you are encouraged to let your customers, retailers, and Facebook fans know so they can vote for your product or service. OHbaby! is also offering the best promoter of the competition a full-page ad in the summer 2022 issue of OHbaby! Magazine.
All voters will receive a $5 discount to subscribe to OHbaby! Magazine and will go in the draw to win the grand prize of a collection of winning products.
Awards promotion
Nominees and winners will receive a fantastic amount of exposure by actively promoting their involvement in the OHbaby! Awards. In addition, we give extensive promotion to the OHbaby! Awards across our entire platform.
• Winners announced in special feature in the summer 2022 issue of OHbaby! Magazine (on sale circa 1 December 2022)
• Solus email to our database of over 53,000 members
• Banner advertising on the OHbaby! website
• "Shout-outs" to our Facebook fans and Instagram followers
• Voters encouraged to ‘share’ with their friends
‘Vote for us’ promotions
Get the word out there! We have banner ads and artwork you can download (below)- and for promotional opportunities please contact cath@ohbaby.co.nz. Place an add in our Spring issue of OHbaby! with the VOTE FOR US logo, book a facebook. instagram or email shout out with the vote for us logo and link, advertise online with the vote for us logo and link - Get your customers voting for you!!!
It's good to be specific about the category you feature in in to make every nomination count!
PROMOTING YOUR NOMINATION
OHbaby! is offering an amazing reward for the best promotion of the awards to your database and network: A full-page ad in the summer issue of OHbaby! Magazine (on sale 1st December 2022). If nominated for the OHbaby! Awards, you will have the opportunity to ensure that your customers are aware of your nomination. We recommend that you promote your nomination using some of the tips below in order to maximise your involvement in the awards process:
• Place the “Vote” logo supplied by OHbaby! on your website and/or product pages. For wholesalers, ask your retailers to place this logo on your product pages on their websites. These logos should link to the OHbaby! Awards voting page at ohbaby.co.nz/awards. Voting logos and banners can be downloaded from ohbaby.co.nz/awardsnominee.
• Place the “Vote” logo and link to ohbaby.co.nz/awards in your email signature. This way, every email you send is working for you by highlighting the fact that your company has been nominated for a prestigious national award.
• Let your Facebook fans and Instagram followers know about your nomination, and ask them to vote for you in the categories you are nominated for by sending them the link ohbaby.co.nz/awards.
• Promote your nomination in your advertising in OHbaby! Magazine – online and wherever you advertise your product or service. You can advertise in the Spring 2022 issue of OHbaby! Magazine (on sale 8 September 2022) to promote voting for your product or service, and increase awareness of your product — the deadline is 10 August 2018. This is the only issue of OHbaby! Magazine in which you can promote your nomination and ask for votes in the OHbaby! Awards, as the winners will be announced in the summer issue of OHbaby! Magazine, onsale 1 December 2022.
• Email your database asking them to vote for you in the awards. Your fans will not only have the excitement of being involved in supporting your nomination, they will also go in the draw to win a range of the winning products and services from each category. Additionally, each voter will receive $5 off a subscription to OHbaby! Magazine, as well as other voters-only special offers.
• If your website has space available for banner advertising, add the “Vote!” logo to your website and keep it there for the course of the promotion, so anyone who comes to your website will know to vote for you in the OHbaby! Awards.
• Posters are available to display in store. You can request these by emailing info@ohbaby.co.nz.
• Promote your nomination in a press release. Press releases are a fantastic (and free) method of encouraging other marketing mediums to promote your company for you.
• Have your product reviewed on the OHbaby! website. We will have links to product reviews in the voting section so that people can read about your products and services. This is your chance to be in front of your voting audience with positive reviews from our members. For more info contact Cath@ohbaby.co.nz
The categories are:
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Maternity Best Stretchmark Product Best Pregnancy Test Best Pregnancy Support Aid Best Pregnancy App Best Pregnancy Book Best Maternity Clothing Brand Best Pregnancy Supplement Best Pregnancy/Fertility Service
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Sleep Best Cot Brand Best Baby Wrap/Swaddle Best Moses Basket/Bassinet/Hammock Best Baby Monitor Best Baby Bedding Best Sleep Aid Best Baby/Toddler Sleep Sack
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Babycare Best Teething Product Best Skincare Lotion Best Bathtime Product Best Cloth Nappy Brand Best Disposable Nappy Brand Best Nappy Rash Product Best Baby Wipes Best Vaporiser/Humidifier
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Play Best Learning/Educational Toy Best Newborn Toy (0-6 Months) Best Baby Toy (6-18 Months) Best Toddler Toy (18-36 Months) Best Pre-schooler Toy (3-5 years) Best Baby Board Book Best Pre-schooler Book Best Outdoor Toy Best Preschooler Activity Centre/Class
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Out & About Best Single Buggy/Stroller Best Double Buggy/Stroller Best Baby/Toddler Car Seat Best Junior/Booster Car Seat Best Baby Carrier Best Children's Sunscreen Best Family-Related Insurance Company Best Childcare Provider Best Family-Friendly Vehicle Best Portable Product Best Baby Sling/Wrap Best Nappy Bag Isoki
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Home Best Safety Product Best Food Home Delivery Service Best Laundry/Stain Remover Best Kids' Room Furniture Best Kids TV Channel/Programming Most Family-Friendly Supermarket Best Phone Camera Best Whiteware Brand Most Family Friendly Banking Most Indispensable Cleaning Product
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Feeding Best Nursing Bra Best Highchair Best Baby Rusks Best Baby Food Brand Best Solids Feeding Product Best Electric Breast Pump Best Manual Breast Pump Breastfeeding supplement Best Breastfeeding Aid Best Product for Bottle-feeding Best Toddler Milk Formula Best Baby/Toddler Snack
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Shop Best Baby Products Online Store Best Baby Products Store Best Kids' Clothing Brand Best Kids Clothing Store Best Kids' Shoes Best Baby Merino Best New Product Best Eco-friendly Product Best Boutique retailer
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AND MOST RECOMMENDED PRODUCT
Bear & Moo nappies
Cadenshae clothing
Edwards & Co – Oscar
Fluffy Ducks nappies
Haakaa breast pump
Sleepy Tot comforter
Woolbabe Sleeping Suit
Love to Dream Swaddle Up
Merino Kids Go Go Bag
Norish baby food
Remember to be specific about what you want them to VOTE for you on e.g. Jump on board and VOTE FOR us for BEST PORTABLE PRODUCT in the Out & About Category and The MOST RECOMMENDED PRODUCT !
Ideas to reach your customers and get them VOTING - this artwork can be used- email cath@ohbaby.co.nz for finalist advertising rates - be in quick to get into our Spring issue!
Insta and Facebook story template (right click and save) also see the example. Don't forget to link to https://ohba.by/vote22 in your story. Save it to a highlight as well!
Insta post - use this as a template and you can use an app like picollage on your phone to add the category and topic to vote. Always be sure to tag us and use hastag #ohbabyawards (right click to save image). You can use both images when you load multiple on Instagram the first for the nomination text the second for the specifics as per example below:
Contact angela@ohbaby.co.nz for further information on the VOTING process, or if you require EPS versions of the design
For advertising information contact Cath@ohbaby.co.nz
