Winners Information
Congratulations on winning an award in the OHbaby! Awards. This is a huge achievement you should be proud of. It is testament to the quality of your product and brand and is something that you can use to give newcomers to the market peace of mind knowing that thousands of parents have voted for your product. Previous winners have leveraged the power of this “mum voted” endorsement of their product and branding influencing decision making for so many. OHbaby! is also committed to promoting and displaying our awards products and winners across our multiple platforms of which there are opportunities for you also.
WINNERS WILL RECEIVE:
• RECOGNITION that they are the most loved product or service as voted by New Zealand parents. This holds significant weight to consumers making purchasing decisions about parenting-related products and services, as it gives your product or service credibility and the influential backing of knowing that thousands of people have voted it as the best in the market.
• AWARD CERTIFICATE acknowledging their achievement as a winner in the OHbaby! Awards.
• AWARDS LOGO* to use and promote your win:
-
on your website, or your retailers' websites
-
on product packaging, (stickers available see below)
-
to show in-store
-
to use in email signatures and correspondence
PROMOTING YOUR WIN
With such an accolade it is worthy of promoting to your audience and potential customers and the OHbaby! Awards gold and silver icons can be used proudly in your marketing and promotional activity. OHbaby! is sending out an email to our database of over 46,000 newsletter subscribers after the awards night to announce you and other OHbaby! Awards winners. We will also have the information published in our summer issue of OHbaby! Magazine, in our annual shopping guide and on the website for two years until the next OHbaby! Awards comes to pass.
You will have the opportunity to ensure that your customers are aware of your Gold/Silver award. We recommend that you promote your win by using some of the tips below in order to maximize:
• Place the Gold/Silver logo (supplied by OHbaby! on request) on your website and/or product pages. For wholesalers, ask your retailers to place this logo on your product pages on their websites. These logos should link to the OHbaby! Awards winners page www.ohbaby.co.nz/awards/winners
• Place the Gold/Silver logo in your email signature and within your email newsletters This way, every email you send is working for you by highlighting the fact that your company won a prestigious national award.
• Let your Facebook fans and Instagram followers know about your win. Promote your win on your Facebook profile and cover image.
• Press release to Stuff etc
• Advertise your Gold/Silver in your advertising in OHbaby! magazine, online, and wherever you advertise your product or service. You can advertise in the Summer 2020 issue of OHbaby! Magazine (on sale 12th December 2022 to promote the gold/silver award your product or service won, and increase awareness of your product — the deadline is 22nd November 2022.
• Request from OHbaby! high res eps to print on your packaging.
• Request from OHbaby! Gold/Silver stickers to include in current packaging (cost involved).
Other opportunities:
-
SPECIAL OFFER: $850 - email inclusion, in a solus to our database of participating winning products (this is free with a full page booking in OHbaby! Magazine).
-
SPECIAL WINNERS RATES OFFERS – contact cath@ohbaby.co.nz for details
-
$800 Facebook post advertising your win. Boost available.
